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10% of buyers do not use real estate agencies.

10% of buyers do not use real estate agencies.

10% of buyers do not use real estate agencies.

Recent research conducted by the organization DECO Proteste shows that only one in ten Portuguese prefers not to turn to real estate agencies when buying a home. According to data provided to TPN in a real estate news release on January 17, 2024, most respondents felt the need for assistance from both online platforms and professional agencies. About 32% of those surveyed used online platforms, while 31% visited real estate agency websites. Of all the respondents, two out of ten ultimately decided to hire an agency to find their ideal home.

According to the study, the majority of survey participants focused on purchasing apartments – 65%, which also makes this type of housing the most sold on the market with the same 65% figure. The data indicates that most people prefer to buy or sell housing in urban areas, but not in the very center – 38% for purchases and 32% for sales. Areas outside city centers take the second positions: 26% of sold homes and 30% of purchased ones are located in the suburbs. Central city zones rank third in preferences among buyers – 23%, while among sellers, their share is 25%.

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Rural regions attract less interest – only 12% of transactions occur in more rural areas.

It is also worth noting that when choosing real estate, three main criteria are of the utmost importance:price(9 points out of 10)location(8.9) andsquare,number of bedroomsandlayoutThis confirms that buyers are increasingly focusing on the "price-quality" ratio in their searches, as well as the convenience of the location of new housing.

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