Albena: Bulgaria's new beach resort, 3 hours from the UK, is ready to conquer the British.

Албена: Новый болгарский курорт с пляжем, в 3 часах от Великобритании, готов к покорению англичан.

Disclosed: An undiscovered beach resort in Bulgaria that's sure to appeal to Brits, with golden sandy beaches, an aqua park, hotels from £38 per night,... and flights from the UK take just three hours.

The sunny resort of Albena on the Black Sea coast is often overlooked by vacationers. A night at the all-inclusive Laguna Garden hotel costs from £38. Bulgaria often tops the list of holiday destinations available to Brits, and this lesser known resort can be the perfect option for a budget holiday in the sun. Albena, located on the country's Black Sea coast, is often bypassed by vacationers in favor of more famous resorts such as Sunny Beach. However, travel companies Travelgenix and Jupita are now launching the resort in the UK, making it more convenient to book hotels at the resort through UK travel agents thanks to updated booking technology. Conveniently, the resort is only a three-hour flight from London. Wizz Air flies to the nearest airport, Varna Airport, which is a 40-minute drive from the resort, daily from Luton Airport. One-way tickets cost just £58.

There are over 30 hotels in the resort and room rates are very affordable - a night at the four-star all-inclusive Laguna Garden costs from £38, while the all-inclusive Ralitsa Aqua Club, also all-inclusive, costs £48 per night.

Since the 1960s when it was built, this private resort town has been welcoming travelers. Today, there are 22 outdoor tennis courts and three indoor courts, as well as nine soccer fields. Elsewhere in the resort, vacationers will find outdoor CrossFit stations and a variety of water sports.

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There's also the Aqua Mania water park for the kids, as well as restaurants, a movie theater, and plenty of shopping. Several hotels throughout the city have spas and wellness centers offering treatments such as mud therapy, hydrotherapy, and shiatsu massages. The resort is located next to the Baltata Nature Reserve, a wooded area that is home to more than 180 species of birds. Its hiking trails can be explored on foot or on the resort's rental bike. The resort is also focused on sustainability - there are organic vegetable gardens, an emphasis on sourcing products from local suppliers, and the resort utilizes solar power. In addition, there are no cars at the resort - instead, travelers get around on an electric shuttle bus. The resort's website says Albena is "a preferred vacation destination due to its golden sand, endless beach, soft sea, clean air, pleasant hotels and our traditional Bulgarian hospitality. "

The prices in Bulgaria were highlighted in the latest vacation report from Post Office, which examined the cost of a typical day on the Black Sea coast. He found that eight items in the resort's shopping basket, including items such as sunscreen and a glass of wine, cost around £58. Other popular resorts that are also on the Black Sea coast include Golden Sands and Kavarna.