real estateReal estate is a school of humility Leonard Lang, Dr. House immo - Real Estate Agent Magazine

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The Dr House Immo network today has around 1000 experienced real estate consultants spread throughout France, from the Paris region to Guiana, through Alsace and Provence. "It's a real source of pride, especially when we know that a third of the employees who join us do so thanks to verbal recommendations from their colleagues," says Leonard Lang, co-founder along with Nicolas Blanchen and Stéphane Escobossa.

For ten years, the network has been able to build its image in the real estate market, combining specialization and family. These two key qualities are also present in their media godmother, Valerie Damido. "Our experienced advisors are resilient and reasonable in the face of market conditions." To attract and retain consultants, the network relies on attractive pay and close availability from the start. In a tight market, this strategy is an advantage. "Like our management team - we've been in real estate for thirty years - our staff is experienced, used to real estate cycles. They are more resilient and intelligent in their responses to the changes and anxieties associated with our industry," states Leonard Lang.

"Of course, in our daily communication with them we discuss the challenges, especially in some geographical areas, but our proximity and reactivity allow us to support our partners at all times. As a result, our figures for 2023 are very satisfactory; we are sure that this is due to the professionalism of those who work with us and who do their work not as suppliers but as partners of our clients. "

"Continuation in flexibility and humility "Thus, at the dawn of its second decade of existence, the Dr House Immo network set itself the challenge of continuing in flexibility and humility. "First, flexibility, because the real estate market as a living language is constantly evolving and customer preferences for real estate are changing. Changing lifestyles have a direct impact on the demands and expectations of individuals and therefore on the practice of our profession, which must also be flexible and adaptable," continues Leonard Lang. "Humility, because we don't have a fortune teller's ball. Real estate is a school of humility, we must constantly question, find new solutions and learn to meet the complex and growing demands of the public." And this implies another challenge - digital agility to provide an interface with multiple functions.