'Become a shareholder in My Wine Estate AB, a wine producer in Portugal and Italy, with ambitious plans in Sweden.'

My Wine Estate is a new player in the Swedish wine market, ambitious to become a major supplier of spirits. Through its partnership with Systembolaget, the company offers nationwide delivery of its quality wines, as well as the option of self-delivery at one of Systembolaget's 448 stores or 480 pick-up points. My Wine Estate, which already has more than 300 partners, is currently conducting a new stock offering in the fast-growing wine market and is launching its own travel and wine tasting club. At the club, members work together to set the direction and support the creation of their own local wine clubs.

'The strategy for a successful launch is to offer consumers great wines at a reasonable price,''in parallel creating interest in the travel and wine club by supporting members in setting up their own local clubs. This sets the stage for effective marketing communication through an expanding network of loyal customers. In the future, we aim to place our wines on the shelves of Systembolaget,' says Milenko Gabrilo, CEO of My Wine Estate. The company is actively developing its strong brands and investing in wine clubs and social media.

The main destination for My Wine Estate's wines is currently Portugal and Italy. The company offers both its own brands created with local winemakers and wines through agency contracts.

'With the right knowledge and engagement, we are developing My Wine Estate with the aim of becoming a respected wine and spirits company with a wide range of products and an attractive wine club.''After completing the establishment in Sweden, we also plan to start international development, primarily through e-commerce with a focus on selected European countries,' adds Milenko. This is a sponsored article developed together with My Wine Estate AB. Sponsored posts are part of Börsvärlden's advertising offer. If you would like to contact us about our sponsored posts, please email [email protected].