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How did Silvio Berlusconi become the largest developer in Italy?

How did Silvio Berlusconi become the largest developer in Italy?

How did Silvio Berlusconi become the largest developer in Italy?
  • How did Silvio Berlusconi change the face of the construction industry in Italy?
  • How do Berlusconi's luxurious villas reflect his political career?

On June 12, 2023, the world said goodbye to Silvio Berlusconi, the renowned media mogul and the thirteenth Prime Minister of Italy, who lived for 86 years. This man was remembered not only for his significant influence in political circles and numerous scandals but also for his extensive career in business. Berlusconi's name often appeared in Forbes rankings, and as of April 2023, his net worth was estimated at $7.4 billion. His business empire spanned a wide range of industries, including construction, insurance, pension funds, as well as three television channels and the famous football club ACMilan, which he sold in 2016. He began his career in real estate, which we will discuss in more detail.

How Silvio Berlusconi became a leader in Italy's construction industry

After graduating from university, he founded a company called Cantieri Riuniti Milanesi, which translates to "Union of Builders ofMilan." In his memoirs, he emphasized that in the early days, he was supported by factors such as:

  • financial assistance from a father who invested all his retirement savings;
  • the assistance of the Rasini bank, owned by his friend;
  • support for the Swiss investment fund from Lugano.

In those years, there was a significant rise in construction activity in Italy, and his project on Alciati Street for the construction of residential buildings turned out to be quite successful.

In 1963, he founded the construction company Edilnord, which soon began to thrive under his management, building multifunctional residential complexes throughoutMilan, including the large-scale "Milan-2" project with four thousand apartments. By 1973, Silvio had already established himself as one of the largest developers in the country and had become one of the wealthiest businessmen in Italy. Gradually, his interests began to shift towards television and advertising; however, real estate remained his main priority until his death — he continued to invest in various properties both in his home country and abroad.

Famous real estate properties of Silvio Berlusconi

Among his most notable projects in Italy, the following can be highlighted:

  • Villa San Martino— located in Arkora, served as his residence for almost fifty years and is one of the most recognized properties in his portfolio.
  • The building had an area of 3,500 square meters, and it was here that many vibrant events and celebrations took place.

In addition, in Sardinia Berlusconi had several magnificent villas - such as "Stefania", "Barbagli", "Miramare" and "Ginepri". However, the most luxurious and famous among them wasVilla "Chertosa"located in the center of Costa Smeralda, which he acquired in the 1970s.

His passion for real estate, combined with outstanding business qualities, made Silvio Berlusconi a figure of global significance, leaving a similarly notable mark on the history of Italy. He skillfully blended the fragrance of success in business and politics, creating a unique legacy that will remain relevant for a long time.

Important meetings and impressive real estate

In this unique place, significant meetings took place, including visits from very influential figures, such as heads of state and other high-profile individuals from various corners of the world. The Certosa Villa, covering a colossal area of 2,400 square meters, includes 68 beautiful rooms, a large garage, and 174 parking spaces, providing ample space for accommodation.

On its territory, you can see artificial hills planted with olive trees, as well as golf courses, tennis courts, and a helipad. Experts have estimated the value of the villa at259 million eurosAs of January 2021, this highlights its luxury and prestige.

Villa Campari

Villa Campari, located on the picturesque Lake Maggiore, was purchased by Silvio in 2008.

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It was previously owned by the famous Campari-Garavoglia family, who founded the renowned Campari company. With 30 rooms, an exquisite park, and a private yacht pier, Villa Campari remains one of Berlusconi's most exclusive vacation spots.

Real estate on the island of Lampedusa

In March 2011, the then Prime Minister added to his real estate collection by purchasing a house known as "Two Palms" in Cala Francese on the island of Lampedusa. This acquisition became yet another entry in his extensive library of properties.

Villa "Belindzagi"

On Lake Como he became the owner of the Villa Belinzaghi, for which he paid the12 million eurosThis villa offers several bedrooms and a magnificent banquet hall with marble finishes, and it is surrounded by a garden area.7000 square meters.

Villa "Borletti"

The "Borletti" villa, located inMilan, served as the main headquarters for the Fininvest company in the 1980s, and it was here that Berlusconi had his first meeting with actress Veronica Lario, who much later became his wife. The "Borletti" villa holds an important place in Berlusconi's political career.

Expansion of land holdings

As a result of the acquisition of the "Belvedere" villa inin 1989whose priority area is400 square kilometersLocated not far fromMilan, Berlusconi significantly expanded his land holdings. The "Gernetto" villa, an 18th-century building, was purchased in 2007 through the company Fininvest Sviluppi Immobiliari SPA and is situated in the forest village of Lesmo in the province of Monza and Brianza.

  • The villa includes several spacious living rooms,
  • elegant dining room,
  • the bathroom,
  • a dressing room and multiple bedrooms.

Villa "San Marino"

The "San Marino" villa, which was purchased by the Italian Prime Minister back in1970s, offers3500 square metersareas and is located on impressive60 hectares of land, containing147 different rooms.

Villa Sottocasa

The Sottocasa villa, built in the late 18th century, was purchased by Berlusconi in2018for2.5 million dollarsthrough one of his companies.

Real estate inRome

As for Roman real estate, Berlusconi owned at leasta family of apartmentsIn the 1980s, he acquired the Palazzo Grazioli, which he transformed into his personal residence in the heart ofRome. This majestic palace is renowned for its extensive collection of artworks, including impressive frescoes and high-quality antiques.

How did Silvio Berlusconi become the largest developer in Italy?

Conclusion

At the age of 86, the world has lost one of the most colorful and controversial figures of modern politics and business - Silvio Berlusconi. His life, full of ups and downs, is an eloquent testament to how energy and ambition can shape not only a successful business, but also meaningful political influence.

I believe that his achievements in real estate laid the foundation for his empire and demonstrated a unique approach to investments.Starting with a small construction companyHe was able to become the largest developer in Italy, accumulating assets and turning them into competing business structures.

Real estate legacy

Undeniably, the most memorable objects of his legacy were his magnificent villas - places where he enjoyed life, celebrated important events and concluded business deals. Each of these residences, from Villa San Martino in Arcora to Villa Certosa in Sardinia, became not only a home but also a symbol of Berlusconi's status, success and power. These landmarks will remind us of his influence not only in Italy but also beyond.

Complex personality

However, aside from his outstanding achievements, it is impossible not to mention the scandals and tragic aspects of his life that accompanied him throughout his career. Every step Berlusconi took sparked public debate, but it was these controversies that highlighted his charisma and irresistible appeal to the masses.

Lessons for future generations

With all of this in mind, I hope that Berlusconi's legacy will be a lesson to future generations on how to build a business and go beyond what is possible, but also how important it is to keep morality and ethics in mind in one's actions. I hope that his life will serve as an inspiration, encouraging future leaders to strive for greatness with an eye toward social responsibility.

In conclusion

Silvio Berlusconi will forever remain not just a figure on magazine covers., but also a complex personality with a profound impact on the history of Italy.

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