Why don't Germany's seaside resorts attract foreigners?

Sea resorts of Germany

In Germany, seaside resorts are located in three main federal states: Mecklenburg-Vorpommern, Lower Saxony, and Schleswig-Holstein. These regions are situated in the northern part of the country, where nature creates ideal conditions for attracting tourists.

Mecklenburg-Vorpommern

Mecklenburg-Western Pomerania is located in the north-eastern part of Germany and is washed by the Baltic Sea. There are many lakes scattered throughout the region, the largest of which is Müritz, which has an area of 117 square kilometers. It is also home to the country's largest island, Rügen, which is known as one of the most visited resorts. Mecklenburg-Western Pomerania boasts a rather impressive number of nature reserves, about 270 of them, as well as several national parks, which serve as a great place for recreation and active pastime.

Lower Saxony

Lower Saxony is the second largest federal state, bordered by the North Sea and including the East Frisian Islands. In the southeast, the border of this state crosses the Harz mountain range. The flat terrain makes up the majority of the region's landscape. The Lüneburg Heath is particularly famous – it is a protected area surrounded by mountains and the sea, attracting travelers and outdoor enthusiasts.

Schleswig-Holstein

In the north of the country lies the state of Schleswig-Holstein, which occupies the southern part of the Jutland peninsula. It is surrounded on all sides by water: the North Sea on one side and the Baltic Sea on the other. The long Schlei Bay, located on the coast of the Baltic Sea, stands out in this region. The western part of Schleswig-Holstein is known for its lowlands and marshlands off the coast of Wattenmere. While the eastern and southeastern areas of this land boast the fertile Jungmoren region with its picturesque forests, hills and lakes.

The values of seaside resorts

Germany's seaside resorts are perfect for those who prefer a mild climate by the sea. Summer temperatures in these regions can reach 25°C, making them quite popular among vacationers. Over 13 million tourists choose this area for their seaside holidays every year.

Historical aspects

From a historical perspective, the resorts of Germany are among the oldest in Europe; however, their development has occurred at uneven rates, influenced by historical events. For many years, neighboring states waged wars for control over these territories, which often changed hands between countries. For example, Schleswig-Holstein was under Danish rule for a long time, which uniquely influenced the culture and language of the region. This land became part of Germany only in 1949. As a result of World War II, part of the coastline was transferred to the Federal Republic of Germany, while the other remained under the control of the German Democratic Republic.

Modern development of resorts

In the territories that became part of the GDR, seaside resorts were traditionally established, which gradually developed over time and became increasingly popular.

Recent changes in Schleswig-Holstein

Recently, the picturesque beauty of Schleswig-Holstein, located between famous resorts like Sylt and areas that were once part of East Germany—such as Rügen, Hiddensee, and others—remained relatively unknown. In the past, access to the coast was significantly hindered due to the conflict between two ideological systems, which created many problems for tourists.

Olpenitz Resort

The resort town of Olpenitz was not even on the maps until 2006, as German navy units were stationed there during the division of Germany.This has had a negative impact on the development of tourist infrastructure.The situation with transportation remains quite complicated today, despite ongoing efforts to improve infrastructure. Investments in residential and commercial real estate at the resort are showing growth.

Investments and Development

Large foreign companies are opening offices in the region, indicating rapid development. However, there is a paradox in the market: the unfavorable position of foreign buyers and tourists, especially from the Russian-speaking segment, who do not show active interest in German seaside resorts.

Reasons for low interest

• Cold waters
• The high cost of vacation, comparable to Southern European resorts.

Even neighbors from Northern Europe prefer to spend their vacations on the sunny beaches of the Mediterranean. For example, many retirees from Scandinavia choose destinations like Costa Brava or Costa Blanca as their second home, as the climate is more pleasant and prices are lower compared to Northern Europe.

Insufficient advertising

Moreover, an important factor hindering the influx of foreign tourists is the lack of advertising. Most foreign travelers who might be interested in a vacation on the Baltic or North Sea coast are simply unaware of such offers.

Values of local citizens

At the same time, local Germans with good financial means value not only the opportunity to spend their vacation at their resorts but also seek to invest in real estate in these areas. Most often, it is citizens living in nearby cities such as Hamburg, Berlin, or North Rhine-Westphalia who buy property here. These individuals are not only familiar with the region's resorts but have also vacationed in this picturesque place multiple times, thereby creating an emotional attachment.

The atmosphere of the region

The small number of locals in the region contributes to an atmosphere of peace and tranquility, which is ideal for a pleasant vacation. Travelers tired of the hectic life in big cities have the opportunity to regain their strength and completely disconnect from the usual rhythm of life.

Prospects for development

Schleswig-Holstein has everything it needs to become a popular resort not only among Germans but also among affluent Europeans. The development of the region is ongoing, and its appeal will undoubtedly continue to grow, which will attract new tourists and investors to this beautiful area in the future.

Conclusion

In conclusion, after immersing myself in the world of seaside resorts in Germany, I have come to realize their uniqueness and richness, which many may simply be unaware of. Mecklenburg-Vorpommern, Lower Saxony, and Schleswig-Holstein are not just regions; they are true treasures gifted to us by nature and history. Although the resorts here are not as well-known outside of Germany, their picturesque landscapes, mild climate, and ancient traditions clearly deserve more attention.

I saw how historical aspects, such as long-standing wars and political changes, have significantly influenced the development of these resorts. The current situation, where foreign tourists often avoid them, seems paradoxical. While tourism in warmer places is on the rise, these coastal spots maintain their appealing atmosphere of solitude and tranquility. German resorts offer the perfect opportunity to relax away from bustling metropolises, which certainly attracts locals.

Sustainable development of the region

I also noticed that the rapid development of infrastructure and the growth of investments in this region are opening up new horizons. This not only increases the potential for attracting tourists but also creates a strong desire among foreign investors to invest in real estate in these resorts.

• Historical Changes:The long-standing wars and political changes have greatly impacted the development of resorts.
• Unpopularity among foreigners:Foreign tourists often avoid the resorts of Germany.
• Infrastructure development:Rapid infrastructure development is creating new opportunities.

Prospects

I am confident that with the right attention and advertising, the place has every chance of becoming not only a favorite getaway for Germans but also for affluent Europeans seeking peace and comfort.

Considering all of the above, I hope that in the future, Germany's resorts will take their rightful place on the international tourism stage. These are wonderful places worth visiting and discovering, and only then can we truly appreciate their beauty and uniqueness.