'Football engages young people through technology: the Starcks Game is born.'

Fintech, proutech, inshurtech and now even sportstech. After finance, real estate and insurance, the world of sports is becoming more and more connected to technology. And so "digital soccer" has become the new frontier that people are facing. This is of interest to marketers, athletes, agents, employees and just fans.

The pioneer on this path was former Barcelona player Gerard Pique, who created the King'\''s League.

These initiatives are becoming increasingly popular with the aim of linking soccer with online platforms and attracting the attention of young people who follow soccer. In Italy, only a few people are active in the sector - Emanuele Floridi, a sports and politics expert, and sports agent Alessandro Moji. Together they launched the startup Starcks,''which offers "Starcks Game".

Instead of simply playing games with friends and posting for Sunday scores, you can now test your managerial skills and win prizes.

is a fantasy game that allows you to place your tokens on the pitch and challenge other users of the online platform. The value of purchased players is directly linked to their performances on the pitch and career progression.

'The launch of the game is part of the company's development plan for 2023, which will be completed''with a round of investment raising on Wefunder, one of the first crowdfunding platforms in the world to choose Starcks to enter the Italian market. It's a testament of trust that makes us happy,' explained Moji, to which Floridi echoed, saying: "We are extremely proud of the achievements obtained so far. Our fantasy soccer game represents another innovation in the industry, launched by Starcks, and complements our platform. We have come up with brand new mechanics that allow for detailed control over every aspect of the team, from lineup to tactics, to fully engage our users in a unique experience. "