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"Exploring Bodrum, Turkey: An ancient city in the hot spot of modern luxury shopping."."

"Exploring Bodrum, Turkey: An ancient city in the hot spot of modern luxury shopping."."

"Exploring Bodrum, Turkey: An ancient city in the hot spot of modern luxury shopping."."

Hidden along the Aegean Sea coast, Bodrum is often compared to Saint-Tropez and the Amalfi Coast. If the ancient Greek historian Herodotus could return to this dazzling stretch of the Aegean Sea, he would likely repeat this phrase: "The end is not obvious at the beginning." Known as the "Father of History," Herodotus was born in 484 BC in the city of Halicarnassus, which is now the modern city of Bodrum in Turkey.

For the famous author of "History," Bodrum's transition from a Persian capital to a small town of sponge divers, and finally to today's status as a world-renowned luxury destination, was not obvious. However, the recent recognition of Bodrum as a place for luxurious living and "champagne society" is far from a mystery. The wealth of beaches, bright blue waters, and hilly landscapes invite comparisons to St. Tropez and the Amalfi Coast.

What was once a simple fishing harbor has now become home to exclusive beach clubs and mega-yacht marinas.

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In recent years, several luxury brands, including Ritz-Carlton, Mandarin Oriental, and Edition, as well as designers like Dior, Prada, and Dolce & Gabbana, have shown interest in this city on Turkey's southern coast. Along with this, the luxury real estate market in Bodrum is experiencing exceptional growth. According to Mikhane Sadik from the Best Invest agency, "the real estate market is experiencing an incredible surge in demand driven by both local and international buyers, especially from the UK, Germany, and other European countries. With the increase in tourism and an active rental market, we expect a rise in demand for luxury properties."

New accommodation options in Bodrum include modern villas with 3-5 bedrooms, private beaches, and shared marinas on the peninsula.

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