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Fintech has produced the best startups in Leriki. Investment excitement: Italy ranks 9th in the Fintech KPI.

Fintech has produced the best startups in Leriki. Investment excitement: Italy ranks 9th in the Fintech KPI.

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Investment excitement: Italy ranks 9th in the Fintech KPI.">

Fintech companies that combine artificial intelligence, cybersecurity, and blockchain, always with a focus on sustainability, are becoming the "recipe for success" for startups and small to medium-sized enterprises.

It was exactly such companies that were awarded today, October 6, at the third annual Fintech Awards Italia, which took place at the Marigola Villa in Lerici (Italy).

This event, organized by K2 Capital - a startup accelerator and financial consultant, along with other partners, awards the best entrepreneurial and financial technologies.

It is also aimed at attracting potential investors, as Italy ranks only eighth or ninth in the EU in terms of startup investment volume, still drawing in insufficient resources, despite having significant growth potential.

“Absolutely speaking, 2022 was a record year for startup investment in Italy, reaching 1.8 billion euros,” said Francesco Cherutti, CEO of the Italian Tech Alliance, while speaking at the event.

"However, at the same time, France attracted 11 billion euros, and Spain nearly five, so Italy ranks eighth or ninth in the EU in terms of investment in this sector."

What are the reasons for this?

“Because in our country there are three major groups of investors that are absent: institutional investors, such as pension funds or insurance companies, which actively invest in other countries supported by their governments; then corporate investors, who invest in startups in their areas of expertise through venture capital; and finally, international investors, whom our market does not attract sufficiently.”

"That is why we are working on attracting these entities, because there are significant growth opportunities in our country."

Among the awarded companies at the Fintech Awards Italia were YouCircle, which provides companies with ESG solutions and won the award for Best Startup in Environmental Sustainability, Wopta, which triumphed in the Best Insurtech Platform category, and Mamacrowd, recognized as the Best Equity Crowdfunding Platform (these are just a few examples).

A total of 13 companies were awarded, active in various high-level innovative sectors: mortgage lending, enterprise management, equity crowdfunding, and real estate crowdfunding, to name just a few.

Four more innovative startups in the fields of artificial intelligence, fitness, and robotics presented their pitches to the business angels and venture capitalists in attendance.

The awards were presented by the CEOs of the event's sponsoring companies, including Crédit Agricole Italia and Banca Valsabbina.

“FinTech Awards Italia showcases the best that the Italian fintech ecosystem has to offer,” says Augusto Vecchi, co-founder and CEO of K2 Capital and the event's ideologist.

He explains that this year among the partners are also the Liguria region and the city of La Spezia, as well as the city of Lerici, the University of Florence, the Navacchio Technology Park, the associations AssoFintech and Italian Tech Alliance, and for the first time, Confindustria La Spezia and Confindustria Liguria.

This is a kind of alliance aimed at connecting and interacting ideas and resources in support of fintech excellence.

Delegates from the partner of the FinTech Germany Award also arrived in Lerici to present the award for Best Platform for Digitalizing Financial Assets.

“In Italy, there are more than 80 active crowdfunding platforms, but their volumes are still small, and there is still a lot of work to be done,” said Angelo Rindone, CEO of FolkFunding, one of the participants in a roundtable that brought together several experts to discuss strategic topics in the fintech sector - not only funding but also artificial intelligence, cybersecurity, and open banking.

Especially regarding crowdfunding and crowdinvesting, lawyer Benedetto Colosimo from the law firm Ughi e Nunziante raised concerns about the delay in implementing the new European regulation from 2020 in Italy, which he described as "a small revolution that places portals and platforms on par with financial intermediaries," the lawyer explained, "introducing innovations such as client profiling, research on project holders, and minimum capital requirements."

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